LuisaViaRoma and Arab Fashion Council Collaborate to Celebrate Talent at Dubai Fashion Week Autumn/Winter 2025/26
BY THE ARAB FASHION COUNCIL
LuisaViaRoma, the Italian luxury retailer, is delighted to announce its participation at Dubai Fashion Week (DFW), which is co-founded by the Arab Fashion Council and d3, part of TECOM Group PJSC. This attendance follows its ongoing collaboration with the Arab Fashion Council (AFC), the foremost authority shaping the fashion ecosystem in the MENA region. The partnership with AFC underscores LuisaViaRoma’s dedication to nurturing the vibrant fashion ecosystem in the MENA region, supporting talent, and providing them with a global platform.
To mark the collaboration, LuisaViaRoma and AFC will host an exclusive, invitation-only dinner on February 4th as part of the Dubai Fashion Week calendar, bringing together key figures in the fashion industry to celebrate creativity, innovation, and cultural exchange. Dubai Fashion Week Autumn/Winter 2025/26 is set to take place from February 1st to 6th, 2025. The exclusive dinner will serve as a significant moment for cultivating new relationships and paving the way for broader, transformative initiatives.
LuisaViaRoma will also actively participate in the recently launched Dubai Fashion Week Buyers Programme, which is to run from February 3rd to 6th. The Dubai Fashion Week Buyer’s Programme initiative, aimed at enhancing global connections and commercial opportunities for MENA designers, provides a strategic platform for advancing the region’s growing influence in the global fashion landscape.
Together, LuisaViaRoma and the Arab Fashion Council aim to provide a global platform for MENA designers, celebrating their work and amplifying their voices internationally. At the heart of their collaboration lies a shared commitment to fostering emerging designers, influential media voices, and key opinion leaders (KOLs). Through offering invaluable exposure and strategic guidance, the partnership seeks to unlock new opportunities, celebrate the cultural richness of the region, and catalyze the growth of fashion within MENA. They are also laying the groundwork for further collaborations that will enhance the MENA region’s position as a leading force in the global fashion ecosystem.
Mohammed Aqra, Chief Strategy Officer of the Arab Fashion Council, shared: “This collaboration represents an exciting step forward in our mission to elevate MENA as a global hub of fashion. With LuisaViaRoma’s unmatched expertise and the Arab Fashion Council’s deep understanding of the region, we are strategically positioning the MENA market to not only influence, but also to drive innovation and creative excellence on a global scale.”
Tommaso Andorlini, CEO of LuisaViaRoma “LuisaViaRoma and the Arab Fashion Council are committed to elevating MENA designers on the global stage, celebrating their creativity and amplifying their voices worldwide. With a focus on fostering emerging talent, empowering influential media figures, and supporting key opinion leaders (KOLs), LuisaViaRoma remains dedicated to driving innovation and growth. This partnership seeks to provide strategic guidance and exposure, opening doors to new opportunities while honoring the cultural richness of the MENA region”.
This collaboration is not only a celebration of the ongoing transformation of MENA’s fashion scene but a powerful statement of the region’s ambition to set the global fashion agenda. Together, LuisaViaRoma and the Arab Fashion Council are advancing a movement that will continue to drive growth, creativity, and cultural influence in the region for years to come. Through this high-profile event and strategic alliance, they are ensuring the MENA region remains a key player in the global fashion ecosystem.
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